Google Shopping – Product Listing Ads – Optimize Products Data Feed
Quality Optimize Data Feed services
When it comes to put the ads on the Google and other search engines, you need to be very careful as it is a science and you need to understand the procedure very well. When a person living in the same geographical area like you will visit the page, the ad will be placed at the home page of the search engine. You must have seen the ads on specific keywords you have typed on Google at the upper side and right side of the Google page. The possibility of users clicking those ads is higher as people will relate to the same in an instant. However, you need to write and optimize product descriptions and titles in the manner that the Google identifies ads easily and your potential customers find relevance. This whole process is called optimize data feed.
At V1 Digital, we have a team of experts who will make sure that your product titles and descriptions are perfect and effective. We have set a benchmark by offering quality product data feed services to our clients and you are assured about the quality of services.
There are two parts of optimize data feed and we will discuss both one by one:
Product title optimization in your Google shopping data feed:
First of all, you need to make sure that the keywords are placed in the left side of the title. It is very easily identified by the Google. If the keyword is in the extreme left, you will get more visibility on the Google than keywords on the extreme right part of the title.
According to the research, the search of the search engine travels through left to right and hence, if the keyword is placed on the left part of the title, Google will easily identify the same and you will get more traffic ultimately.
The well-known format of the product is brand, gender, product, color, size and you should follow the same to get more hits on your website. As V1 Digital, we make sure that the product tile includes keywords on the extreme left side.
However, the order of information may change based on products you have listed and search of the keywords. Still, this technique has earned results much often. So, you need to follow the same.
Optimize Product Descriptions In Your Google Shopping Data Feed
When you are writing or optimizing product descriptions, you need to follow the same pattern as you followed in the product title. Make sure that the keywords are placed in the right part of the description.
However, you may find results vary according to the searched keywords, but this is the most result oriented technique and you should stick to it.
Make sure that the product description is not long enough that user may ignore. You can submit the product description of 500 to 1000 characters. It is the best way to do the same.
At V1 Digital, we offer services of Optimize data feed that will surely make a paradigm shift to your business. Contact us to get a quote.